Powazek Slams SEO - Spammers, Evildoers, and Opportunists

Derek Powazek has had enough about the Spammers, Evildoers, and Opportunists and I couldn’t be happier. I’ve alway had my doubts about the self-proclaimed SEO experts that don’t have any marketing or web design experience. Many of them sell snake oil and have ripped off a few of my clients.

Until now, as far as I can tell, nobody in the web design community has come down so hard on the search engine optimization industry and called them out like Powazek:

Search Engine Optimization is not a legitimate form of marketing. It should not be undertaken by people with brains or souls. If someone charges you for SEO, you have been conned.

A lot of SEO is common sense. Create great content. Make a great website with code that validates. Be passionate about what you’re creating and communicate with your audience.

Posted in Web Design at 10:43 PM